Friday, January 4, 2008

Pay Per Play - No Clicks Needed to Monetize ALL Your Traffic!

»

Pay Per Play - No Clicks Needed to Monetize ALL Your Traffic!

December 16, 2007 | Author: Rob | Filed under: Money Matters

Pay Per Play is a new audio advertising program. It’s quite rare that I get excited about new programs. Typically I won’t touch a pre-launch but what I’m about to introduce to you has gotten me quite excited.

Let me introduce to you a new form of advertising on your website that involves no impressions and no clicks to earn revenue. I’m talking about a system that allows you to cash in on 100% of your website visitors similar to the way television companies make their money. If you don’t feel like doing much reading and just want to watch the video explanation click here.

Big-time advertisers are starting to realize that at any given time there are more or close to the number of people logged on to the Internet than there are television. They also know that the Internet and its usage is exploding in terms of growth.

An average Super Bowl commercial can cost a few million dollars for 30 seconds with no guarantee in sales… The reason people do this is because they can reach 100 million people at once! With the use of the Internet they can reach even more.

Basically this is how the program works: you join free and enter a simple code on your website that when a browser visits it plays a quick professional five second audio promotional advertisement. The software crawls your website to determine your niche and it serves a relevant advertisement. This is the way advertising should be! You did your part and made your visitors aware of the advertisement; and you’ll be paid accordingly. This is the same way advertisements on television work; no more need to worry about clicks etc… On the website you can listen to several sample audio clips from reputable companies such as Harley Davidson, Burger King, Taco Bell etc… Basically the same types of companies you’d hear about on television. I highly recommend you watch the video explanations on this page.

As I mentioned earlier I think this is going to be a big success and I’m glad someone made me aware of it when they did. It’s in pre-launch now but also has an interesting referral program so it pays to spread the word.

In summary you will earn:

  • 25% of what the advertiser spends on PPP ads you serve on your own website(s).

  • 5% of what the advertiser spends on PPP ads played on the website(s) of those you refer.

  • 5% of what the advertiser spends on PPP ads played on the website(s) that your direct referrals bring on board.

That means in total the company is giving away 35% of the revenue to publishers and keeping 65% to themselves. This is a sustainable model and many that promise ridiculously high commission seem to cease operating due to insufficient funds for operating costs. (Cough Agloco) It also provides you the publisher with an interesting opportunity to make additional money on this program via networking marketing. I look at it similar to an affiliate program with residual earnings. Sounds like a winner to me. Seems to be getting a lot of attention as you can see on it’s alexa ranking; take a look at the graph!

I think it was only a matter of time until something like this made its way onto the internet. Will it sink or will it sail? No clue as it’s still in pre-launch until bidding for terms opens February 1st 2008. The creator has a few other successes under his belt, a great reputation and understanding of the internet. Since it’s a Pre-Launch I wouldn’t go overboard but I would consider signing up and doing what I’ve done which is write a blog post and let a few people know then wait and see what happens in February. Never want to push something too hard until you know it produces results. Either way this seems like an exciting concept to me so I thought I’d let you know about it first as it makes its way through the internet.

If you’ve read this far take the time to read the promotional page for Pay Per Play. This could be the opportunity you’ve been waiting for whether you are a publisher or an affiliate marketer or as in my case; both! Now is the time to do a little bit of work that could pay of large if this program is all that it promises to be. If not nothing lost and back to the drawing board!

No comments: